Producer and DJ Alonique shares her latest single, ‘AY AY AY,’ via Ursul Records. A track with groove, pulse, and uplifting energy, this newest release delivers infectious vibes and refined production in equal measure. Grounded in organic textures and layers of dynamic detail, the track integrates seamlessly into the Ursul Records catalogue, complementing the label’s creative direction – intertwining dance and culture in a way that feels refreshing, transformative, and transportive.
For Alonique, this new release marks the next steps in her journey, building off her 2025 single ‘Divine’ and her work as a live DJ and vocalist. Approaching her artistry with poise, purpose, and creativity, she has honed a unique signature style, one that values storytelling and listener experience – aiming to craft journeys that captivate and leave a long-lasting impression.
With ‘AY AY AY,’ Alonique sustains her commitment towards delivering bold and distinct music: crafting a world in which listeners can lose themselves in the deeply resonant, rhythmically nuanced arrangement. Unfolding through intricately woven percussion, sustained by a pounding kick, and detailed with bright vocal loops, the track builds into a bouncy, uplifting landscape of sound, layered with evocative melodies, tribal-enriched beats, and ethnically rich motifs. A fusion of electronic modernity and cultural undertones, ‘AY AY AY’ offers the opportunity to experience Alonique’s signature sound and be transported to the dancefloor, offering both high energy and a soulful expression of sound.
For Ursul Records, this newest release adds further momentum to the label’s trajectory on the Electronic Music scene; a venture between T-Pulse and Omer Keinan, the label continues to garner attention for releases that realise the emotional pull that music can offer, focusing on bringing organic, soulful, and ethnic sounds within its ever-growing catalogue of work.
A release that sonically articulates both Alonique’s vision and the broader focus of Ursul Records, ‘AY AY AY’ is a track that warrants attention – out now and available to stream and download across platforms, listen today and be sure to keep up with both the label and Alonique across social media to not miss new updates and news.
Listen and Buy ‘AY AY AY’ Here:
Alonique Online
Soundcloud | Instagram | Spotify
Ursul Online